Women In Business

From IVF Experience to Digital Health Innovation: Caroline Fiddler’s Vision for a More Human Fertility Journey For many patients, an IVF journey is defined by hope, anticipation and the possibility of a long-awaited family. Yet behind those emotions is a highly structured and demanding medical process involving medications, blood tests, ultrasounds, appointments, procedures and instructions that can change with little notice. For Caroline Fiddler, the experience revealed something that her years in medicine had not fully prepared her to understand: the patient is often responsible for carrying an extraordinary amount of the treatment process outside the clinic. A medical doctor with experience across multiple healthcare environments, Fiddler understood clinical systems from the inside. But becoming an IVF patient gave her an entirely different perspective. It was this intersection of professional knowledge and personal experience that led her to create CycleGuide, a purpose-built digital tool designed to make fertility treatment more organised, understandable and manageable. Today, Fiddler represents a growing generation of healthcare innovators who are not simply asking how technology can make medicine faster, but how it can make healthcare more human. When the Doctor Became the Patient Fiddler’s path into medicine began with a natural fascination with science and a desire to engage directly with people. Medical school offered both intellectual challenge and meaningful patient interaction, and she found much of clinical medicine deeply rewarding. However, she also encountered the limitations of traditional healthcare environments. Hospital systems could be rigid, hierarchical and difficult to change. Even straightforward suggestions designed to improve workflow could struggle to gain traction. Her perspective changed profoundly when she experienced IVF herself. During her first IVF cycles, Fiddler found herself navigating the same complexity faced by countless patients. Treatment instructions were frequently delivered through paper documents and telephone calls. Medication schedules changed according to test results. Appointments and procedures had to be coordinated around work and everyday responsibilities. Important instructions could arrive during a busy moment when writing them down was difficult or impossible. The experience was particularly striking because she was a doctor. “If I am overwhelmed deciding if my menstrual flow is sufficiently heavy to designate it Day 1 and hence the start of my cycle,” she reflected, “then how must others feel without a healthcare background?” The question became the foundation of CycleGuide. Fiddler realised that fertility treatment was placing a substantial logistical and mental burden on patients, while the systems supporting them had not evolved at the same pace as the medicine itself. Identifying a Problem Hiding in Plain Sight IVF treatment often lasts two to three weeks, but its complexity can make those weeks feel considerably longer. Medication instructions may change. Blood tests and ultrasounds determine the next steps. Procedures must be carefully timed. Patients may need to administer injections correctly while simultaneously managing work, family and the emotional uncertainty of treatment. For Fiddler, traditional paper-based treatment instructions were simply not flexible enough. A printed table could provide an initial schedule, but it could not easily adapt when treatment changed. Days of the week might not be clearly represented. Additional instructions could not simply be inserted. And when a fertility nurse called with an update, the patient was often expected to record the new information themselves. The problem was not necessarily a lack of clinical expertise. It was a communication and coordination gap. Fiddler began imagining a simple digital solution that could supplement existing clinical processes without adding unnecessary complexity. Rather than creating another elaborate health platform, she wanted something that would focus on the practical reality of IVF: what does the patient need to do today, tomorrow and throughout the cycle? That philosophy became central to CycleGuide. Designing Around the Patient CycleGuide was conceived as a simple reminder and treatment-management application specifically designed for fertility treatment. Its central interface provides a monthly calendar, allowing patients to see an entire treatment cycle at a glance. Below the calendar, users can view the tasks required for the current day and mark them as completed. The system uses colour-coded categories for key components of treatment, including Day 1, medication, blood tests, ultrasounds, procedures and appointments. Individual tasks can be modified, including medication end dates, reflecting the reality that IVF instructions often change as treatment progresses. Notifications can help remind patients when tasks need to be completed, while a pre-cycle checklist helps users prepare before treatment begins. The purpose is not to replace the fertility team. It is to help patients better understand and manage the instructions they have already been given. Fiddler deliberately resisted the temptation to make CycleGuide increasingly complicated. During the early development process, she received advice from Jarrod MacFarlane, project manager at Appetiser Apps, that stayed with her: an app should not become complicated simply because more features are possible. Users generally want the basics to work exceptionally well. That principle became an important leadership lesson. For Fiddler, simplicity is not a lack of ambition. It is part of good healthcare design. Two Perspectives, One Purpose What distinguishes Fiddler’s approach is the way two professional identities coexist within her work. As a doctor, she understands clinical workflows, healthcare systems and the consequences of inefficient processes. As a patient, she understands what those inefficiencies feel like from the other side. Her medical career has exposed her to hospitals, pathology laboratories, radiology departments, rehabilitation programs, emergency medicine and radiation oncology, among other environments. Each setting showed her different systems, requirements and shortcomings. Her experience in radiation oncology was particularly influential. While working in Perth, Western Australia, she proposed that administrative staff proactively chase pathology and radiology results before new patient appointments. This would allow doctors to focus on understanding the patient and preparing an appropriate treatment plan instead of spending valuable clinical time locating external reports. The idea was implemented quickly and worked effectively. For Fiddler, it demonstrated that small improvements in workflow can have a significant impact on both staff and patients. Years later, her IVF experience brought that lesson into sharper focus. She began asking how patients were

Building a Future Where People Flourish: The Vision of Pearl Holistic Hub The Birth of Pearl Holistic Hub Every meaningful enterprise begins with a purpose greater than business success. For Pearl Letlotlo Olesitse, that purpose has always been centred on people. The creation of Pearl Holistic Hub was not simply the launch of a professional venture but the culmination of decades of learning, lived experience, scientific expertise, and an unwavering commitment to improving human wellbeing. It represents the natural evolution of a career that has consistently bridged healthcare, behavioural science, leadership, and personal transformation. Throughout her professional journey, Pearl recognised a recurring challenge that existed across every sector she encountered. Healthcare professionals were dedicating themselves to caring for others while often neglecting their own wellbeing. Corporate leaders were pursuing exceptional performance while struggling with stress, burnout, and declining mental health. Organisations invested heavily in productivity, yet many overlooked the fundamental truth that sustainable success depends upon healthy, engaged, and resilient people. These observations inspired Pearl to create an organisation dedicated to changing the conversation around health and leadership. Drawing upon her extensive background in nursing, clinical research, Positive Psychology, Lifestyle Medicine, behavioural science, executive coaching, and Positive Organisational Scholarship, she established Pearl Holistic Hub as a platform that empowers individuals and organisations to thrive rather than merely survive. Unlike traditional wellbeing initiatives that focus primarily on treating illness or responding to crises, Pearl Holistic Hub embraces a preventative and holistic philosophy. The organisation believes that health extends far beyond physical wellbeing. It encompasses emotional resilience, psychological safety, meaningful relationships, purpose, continuous learning, and the ability to adapt positively to life’s inevitable challenges. Today, Pearl Holistic Hub delivers executive coaching, leadership development programmes, keynote presentations, organisational wellbeing strategies, and evidence-based interventions that help professionals perform at their highest level without sacrificing their health. Whether supporting healthcare executives, corporate organisations, or emerging leaders, every programme is designed around one guiding principle: sustainable excellence begins with human flourishing. Pearl’s vision is both simple and transformational. Healthier individuals build stronger teams. Stronger teams create healthier organisations. Healthy organisations contribute to resilient communities and, ultimately, a healthier society. This philosophy has become the foundation upon which every initiative, partnership, and programme is built. Championing Positive Health and Human Flourishing One of Pearl’s most influential contributions to contemporary healthcare is her passionate advocacy for Positive Health. While modern medicine has made extraordinary advances in diagnosing and treating disease, Pearl believes that healthcare’s next evolution lies in helping people build and sustain wellbeing before illness develops. Positive Health challenges the traditional perception that health is merely the absence of disease. Instead, it embraces a broader and more empowering understanding of wellbeing, recognising that people thrive when physical, emotional, psychological, social, and spiritual dimensions of health are nurtured together. Through years of clinical practice, research, and coaching, Pearl has witnessed how individuals facing similar medical conditions often experience dramatically different outcomes. The difference frequently lies not only in medical treatment but also in mindset, resilience, relationships, purpose, and the capacity to adapt. These observations strengthened her belief that healthcare should focus not only on curing illness but also on cultivating health. Positive Health encourages individuals to become active participants in their own wellbeing. Rather than asking only how disease can be managed, it asks a more powerful question: how can health be created every single day? For Pearl, this shift represents one of the most important transformations occurring within global healthcare. Preventative care, lifestyle medicine, emotional wellbeing, meaningful social connections, and purpose-driven living are becoming increasingly recognised as essential components of long-term health. Her work helps individuals understand that flourishing is not reserved for those who have never experienced hardship. Instead, flourishing emerges when people learn to transform adversity into wisdom, resilience, and renewed purpose. This philosophy is deeply rooted in both scientific evidence and Pearl’s own lived experiences, making her message authentic, relatable, and profoundly inspiring. Across keynote presentations, leadership programmes, and executive coaching engagements, Pearl consistently encourages people to move beyond survival. She inspires audiences to embrace growth, cultivate optimism, strengthen resilience, and develop habits that promote sustainable wellbeing in every area of life. Next Level Leadership: Putting People at the Centre Leadership continues to evolve in response to a rapidly changing world. Traditional leadership models often emphasised authority, hierarchy, and results above all else. Pearl believes the future demands something fundamentally different. Her Next Level Leadership philosophy is built upon empathy, authenticity, emotional intelligence, and genuine human connection. It recognises that organisations achieve their greatest success when leaders prioritise the wellbeing of the people they serve. Having worked extensively across healthcare, research, education, and executive coaching, Pearl understands that exceptional performance cannot be sustained in environments characterised by chronic stress, fear, or burnout. Instead, high-performing organisations are those where trust, psychological safety, collaboration, and continuous learning become part of everyday culture. Leaders influence far more than business outcomes. They shape workplace culture, employee engagement, innovation, resilience, and organisational health. Every conversation, decision, and interaction has the potential to strengthen or weaken the wellbeing of those around them. Pearl encourages leaders to recognise that genuine influence begins with self-awareness. Leaders who understand their own emotions, values, and behaviours are better equipped to support others, navigate uncertainty, and inspire lasting change. Her coaching programmes help executives develop practical skills that strengthen communication, emotional resilience, adaptability, and compassionate leadership. Rather than encouraging leaders to simply demand higher levels of performance, she helps them create environments where individuals feel respected, valued, and empowered to contribute their best work. This people-first philosophy has become increasingly relevant as organisations confront rising levels of workplace burnout, employee disengagement, and rapid technological change. Pearl demonstrates that organisations do not need to choose between wellbeing and performance. When wellbeing becomes embedded within leadership, sustainable performance naturally follows. Through this approach, Next Level Leadership is redefining organisational success by placing human flourishing at the very centre of business excellence. A Voice Shaping the Future of Healthcare Healthcare continues to undergo unprecedented transformation. Advances in

Leading with Resilience: How Vanessa Haripersad is Redefining Human-Centered Leadership for a Changing World Transforming Leadership from the Inside Out In an era where disruption has become the norm rather than the exception, leadership is no longer defined solely by strategy, technical expertise, or commercial success. Today’s leaders are expected to inspire confidence amid uncertainty, cultivate resilient teams, navigate constant change, and foster workplaces where people can perform at their best without compromising their wellbeing. As organizations across the globe grapple with burnout, workforce transformation, digital disruption, and evolving employee expectations, a new kind of leadership is emerging one grounded not in authority alone, but in self-awareness, emotional intelligence, and human connection. Few leaders embody this evolution more profoundly than Vanessa Haripersad, Founder and CEO of Shankara People Solutions. With more than 24 years of experience in human capital, executive leadership, talent strategy, and transformational coaching, Vanessa has become one of South Africa’s most respected voices on resilient leadership and workplace transformation. An accomplished executive coach, international keynote speaker, leadership strategist, and creator of the globally recognized SCCR Resilient Leadership Framework, she has dedicated her career to helping leaders navigate complexity while remaining deeply connected to themselves and the people they serve. Her work represents far more than leadership development. It is a movement toward creating organizations where performance and wellbeing coexist, where resilience is cultivated before crisis strikes, and where authentic leadership becomes the foundation for sustainable success. Behind every framework she teaches and every stage she stands upon lies decades of experience, thousands of conversations, and a deeply personal understanding of what it truly means to lead through adversity. A Career Built on Understanding People Long before becoming an internationally recognized leadership coach, Vanessa built an extraordinary career in human resources and recruitment. Over the course of more than two decades, she interviewed upwards of 20,000 professionals, ranging from graduates beginning their careers to senior executives responsible for leading major organizations. While every interview revealed a different story, Vanessa began noticing a striking pattern. The people who consistently succeeded were not necessarily those with the strongest technical qualifications or the most impressive résumés. Intelligence and expertise certainly mattered, but they were rarely the defining factors that separated exceptional leaders from those who struggled under pressure. Instead, the qualities that consistently predicted long-term success were far more human: self-awareness, adaptability, emotional resilience, and the ability to remain calm when circumstances became uncertain. Again and again, Vanessa encountered highly capable professionals who possessed remarkable technical knowledge yet quietly battled anxiety, self-doubt, burnout, and overwhelming pressure. Many appeared successful on the outside while internally questioning their abilities and struggling to sustain their performance. These experiences fundamentally changed the way she viewed leadership. Traditional HR practices were highly effective at assessing competencies, filling positions, and measuring performance. Yet they often lacked the tools to address the emotional and psychological dimensions that shaped how individuals actually experienced leadership. Vanessa realized that organizations were investing heavily in developing skills while overlooking the inner capabilities that determined whether those skills could be applied effectively during times of uncertainty. That realization became the catalyst for an entirely new chapter in her professional journey. Rather than focusing solely on organizational systems, she chose to work directly with the human beings behind the job titles, helping leaders strengthen the mindset, emotional resilience, and self-awareness required to thrive in an increasingly complex world. Building Shankara People Solutions This vision ultimately led to the creation of Shankara People Solutions, an organization dedicated to transforming leadership by placing people at the centre of organizational success. Founded on the belief that exceptional businesses are built by emotionally healthy, resilient, and self-aware leaders, Shankara People Solutions goes far beyond traditional executive coaching or leadership consulting. It serves as a strategic partner for organizations seeking sustainable cultural transformation through evidence-based leadership development, coaching, mentorship, and resilience-building initiatives. Under Vanessa’s leadership, the organization has become recognized for helping executives and teams navigate change with confidence while strengthening collaboration, trust, emotional intelligence, and workplace wellbeing. Her philosophy challenges one of the longest-standing assumptions in business—that high performance requires personal sacrifice. For decades, many organizations celebrated relentless work, constant availability, and the ability to push through exhaustion as signs of strong leadership. While these behaviours often produced short-term results, they also contributed to rising levels of burnout, disengagement, anxiety, and declining employee wellbeing. Vanessa believes organizations no longer need to choose between performance and people. Instead, she demonstrates that the healthiest workplaces consistently produce the strongest long-term results because people perform best when they feel psychologically safe, respected, and supported. This belief has become the cornerstone of Shankara People Solutions’ work across leadership development, executive coaching, and organizational transformation. Leadership in an Age of Uncertainty Modern leaders operate in an environment unlike anything previous generations experienced. Global markets shift overnight. Artificial intelligence is reshaping industries at unprecedented speed. Economic uncertainty, geopolitical instability, hybrid work models, and rapidly changing workforce expectations require leaders to make complex decisions with incomplete information. Many organizations describe this reality using the acronym VUCA—Volatility, Uncertainty, Complexity, and Ambiguity. While countless leadership models attempt to help executives navigate this landscape, Vanessa believes one fundamental misconception continues to undermine effective leadership. For years, leaders were taught that their role was to always have the answers. Today’s world no longer rewards certainty. Instead, it demands steadiness. According to Vanessa, people rarely expect leaders to predict every challenge. What they seek is confidence, clarity, emotional stability, and the reassurance that someone can guide them through uncertainty without transmitting fear throughout the organization. A leader’s emotional state influences every interaction within a team. When leaders become overwhelmed by stress, that tension often spreads throughout the workplace. Anxiety becomes contagious. Decision-making deteriorates. Innovation slows. Trust begins to erode. Conversely, leaders who remain grounded during difficult circumstances create environments where teams feel secure enough to collaborate, solve problems creatively, and adapt with confidence. This understanding has become central to Vanessa’s philosophy. Leadership is not simply about communication; it is

Healing Through Innovation: Reimagining Women’s Cancer Support with CHIFAA In an era where artificial intelligence is transforming industries and reshaping societies, the true measure of innovation lies not in technological sophistication alone but in its ability to improve human lives. For Maha Jouini, a Tunisian AI ethics researcher, digital transformation advocate, and founder of CHIFAA, technology is more than a tool for efficiency. It is a vehicle for inclusion, dignity, and social justice. Her journey stands at the intersection of artificial intelligence, healthcare, ethics, and women’s empowerment. Through years of research, policy engagement, and advocacy, she has championed responsible AI systems that prioritize human needs and cultural realities. Yet her most transformative work emerged not from academic research or professional achievements, but from one of the most challenging experiences of her life. A breast cancer diagnosis at the age of 38 changed her perspective on technology forever. It exposed the gap between what artificial intelligence promises and what it actually delivers for women navigating illness, vulnerability, and uncertainty. Rather than accepting those limitations, she transformed her experience into a mission. The result was CHIFAA, a survivor-led AI initiative designed to support women living with breast and cervical cancer across North Africa and the MENA region. Today, CHIFAA is becoming a powerful example of how ethical innovation can bridge healthcare gaps, amplify survivor voices, and create technology that truly serves the people it is meant to help. A Journey Shaped by Technology and Purpose Maha Jouini’s career has been defined by a deep commitment to understanding the relationship between technology and society. With an MSc in Applied Technology and Artificial Intelligence, advanced studies at globally recognized institutions, and an Executive Master’s degree in Cloud Computing, Data Governance, and Cybersecurity, she built a strong foundation in both technical expertise and strategic leadership. Her professional contributions have spanned research, education, and public policy. She has served as a Module Lead for UNESCO’s AI Ethics MOOC, contributed to responsible AI initiatives across Africa and the MENA region, and participated in global conversations surrounding ethical governance and digital transformation. As an author, researcher, and advocate, she has consistently explored how emerging technologies can be designed to promote fairness, accountability, and inclusion. Her work has earned international recognition, including the 2026 She Shapes AI Award in AI Thought Leadership. Yet despite her extensive credentials and accomplishments, she often points to a different source of expertise. “Lived experience is not a footnote to expertise. It is expertise.” That belief would become the foundation of her most important initiative. When Personal Experience Becomes a Catalyst for Change While living and working abroad, far from her family support network, Maha was diagnosed with stage-two breast cancer. Like countless women facing a similar diagnosis, she turned to available healthcare resources in search of information, guidance, and reassurance. What she discovered was deeply revealing. Most digital health resources were designed around healthcare systems, social structures, and cultural assumptions that felt distant from her own reality. The information available often failed to reflect the experiences of women in North Africa and the MENA region. Language barriers, cultural differences, family dynamics, religious considerations, and local healthcare realities were frequently absent from the design of existing technologies. As both a patient and an AI ethics researcher, she recognized that this was not simply a usability issue. It was a systemic challenge rooted in how technologies are designed and governed. When communities are excluded from datasets, development processes, and decision-making structures, their needs often become invisible. The result is technology that may function effectively in some contexts while failing entirely in others. Experiencing this gap firsthand reinforced her belief that technology is never neutral. The values, assumptions, and priorities embedded within systems directly influence who benefits and who is left behind. Rather than adapting to a system that did not reflect her reality, she set out to create one that would. The Birth of CHIFAA CHIFAA, derived from the Arabic word meaning “healing,” emerged from a simple yet profound vision: creating a support system designed specifically for women living with breast and cervical cancer in North Africa and the MENA region. Rather than adapting existing healthcare technologies developed elsewhere, CHIFAA was built from the ground up with local realities at its core. The platform combines artificial intelligence with survivor-led insights to provide culturally relevant information, emotional support, educational resources, and guidance throughout the cancer journey. What makes CHIFAA unique is its commitment to placing women at the center of every decision. The initiative recognizes that a cancer diagnosis extends beyond medical treatment. It affects families, careers, finances, relationships, and emotional wellbeing. Women require support that acknowledges these realities and responds to them with empathy and understanding. At its heart, CHIFAA is built on a powerful principle: healing begins when people feel seen, heard, and understood. The platform seeks to create an environment where women can access support without compromising their dignity, privacy, language preferences, or cultural identity. Why Survivor Voices Matter One of the defining characteristics of CHIFAA is its survivor-led approach. Traditional healthcare technologies are often developed by experts for patients. CHIFAA takes a different path by involving survivors directly in the design, governance, and strategic direction of the platform. Through its Survivor Governance Board, women living with and beyond cancer actively shape priorities, safeguards, and future developments. Their lived experiences inform every aspect of the initiative, ensuring that the platform remains relevant, trustworthy, and responsive to real-world needs. For Maha, this approach reflects a fundamental truth. Survivors possess a form of expertise that cannot be found in clinical reports or data models alone. They understand the emotional realities, practical challenges, and deeply personal experiences that accompany a cancer diagnosis. By recognizing survivor knowledge as expertise, CHIFAA challenges traditional assumptions about innovation and leadership. It demonstrates that meaningful healthcare solutions emerge when lived experience and professional expertise work together. This model not only strengthens the platform’s effectiveness but also builds trust among the women it serves. When users see their realities reflected in

Umaimah Mendhro: Building Pathways Where None Existed Reshaping global education and opportunity There are some journeys that feel almost cinematic in their arc, stories that begin in places the world rarely notices and unfold into impacts that the world cannot ignore. Umaimah Mendhro’s story is one of those rare narratives and redefines what success means in the first place. Her life is not simply about achievement, recognition, or accolades. It is about rewriting the invisible rules that decide who gets an opportunity and who does not. She was once a girl dreaming of Harvard from a village that did not appear on Google Maps. Today, she is a Harvard Business School Baker Scholar alumna, a founder of globally recognized ventures, a patent holder, an author, and a leader whose work has reached millions across continents. Yet the essence of her journey lies not in the titles she has accumulated, but rather in the systems she has chosen to challenge. And if that is true, then the work is not just to succeed, but to change who gets to succeed,” Umaimah once reflected.That belief has quietly, yet powerfully, shaped everything she has built. The Early Dream That Refused to Shrink Umaimah’s story begins far from the polished corridors of global institutions. It begins in a place where ambition often has to coexist with limitation, where dreams are not always supported by visible pathways. Yet even in that environment, she carried a vision that felt larger than her circumstances. The idea of Harvard was not just about a university. It symbolized possibility. It represented a world where ideas mattered, where talent could find expression, and where boundaries could be challenged. For many, such dreams remain abstract. For Umaimah, it became a direction. What set her apart early on was not just ambition, but clarity. She did not simply want to reach a destination; she wanted to understand how systems worked. She wanted to see how opportunities were created, distributed, and often withheld. This curiosity led her to pursue her undergraduate studies at Cornell University, where she explored Human Development while also engaging with Computer Science. It was an unusual combination, but one that would later define her approach. She was not interested in technology alone, nor in human systems alone. She was interested in the intersection, the space where human potential meets structural design. “Understanding people without understanding systems is incomplete,” she has said. “And understanding systems without understanding people is ineffective.” This dual lens would become the foundation of her career. Learning to Build at the Intersection of Product and Purpose Umaimah’s early professional journey took her into the heart of the technology and startup ecosystem. She worked at Microsoft, where she served as Director of Product in the Startup Business Group, contributing to incubation efforts around emerging technologies like Xbox Kinect. It was a place where innovation was moving fast, and experimentation was encouraged. But even in these environments, she was not just observing trends. She was learning how ideas become products, how products scale, and how organizations lead growth. Her time at West, a creative collective working with some of the most disruptive tech startups in Silicon Valley, further deepened this understanding. There, she led product strategy and worked closely with early-stage ventures, often stepping into roles that required both strategic thinking and execution. One of her defining strengths during this period was her ability to move from zero to scale. She led initiatives that grew from concept to millions of users, managed P&L for dollar businesses, and drove growth that more than doubled revenue.Yet, even as she achieved success within these systems, a question began to surface. Who gets access to these opportunities?Who gets to learn, build, and lead in these environments?And more importantly, who does not? The Birth of Purpose-Driven Ventures The answers to those questions did not come in theory. They came in action. Umaimah founded VIDA, a global platform that connects creatives and manufacturers to produce original, high-quality products at scale. On the surface, VIDA is a business innovation story. It leverages technology to enable on-demand manufacturing and global collaboration. But beneath that, it is something more intentional. VIDA was designed to create economic opportunities for people who are often excluded from traditional systems. It integrates education and empowerment programs into its model, ensuring that value is not extracted, but shared. The impact is tangible. The company has supported global education initiatives, donated meals to families in need, and contributed to communities in meaningful ways. “Business can be a force for good,” Umaimah has said. “But only if we design it that way from the beginning.” This philosophy extends beyond VIDA. It is evident in her work with dreamfly, a global initiative she co-founded to connect communities in conflict through shared causes. Operating across multiple countries, dreamfly has touched thousands of lives, focusing on creating sustainable, community-driven impact. What makes dreamfly unique is its approach. Instead of temporary aid, it emphasizes long-term sustainability. Initiatives are designed to become financially self-sustaining within a year, ensuring that impact continues beyond initial intervention.These ventures reveal a consistent pattern. Umaimah does not build for visibility. She builds for longevity.One League: Redefining Access to EducationIf VIDA and dreamfly represent her commitment to impact, One League represents her most ambitious attempt yet to reshape a system.Education has long been seen as the gateway to opportunity. Yet access to world-class education remains limited, often determined by geography, privilege, and resources. Umaimah understood this not as an abstract issue, but as a lived reality. One League was created to challenge that.As a global education institution, One League connects high-potential individuals from around the world to world-class education and opportunities. Its curriculum draws from leading institutions, and its programs are designed to equip participants with the skills, networks, and opportunities needed to create meaningful impact.But what truly sets One League apart is its philosophy. It does not focus on credentials alone. It focuses on potential.It does not measure success by selectivity. It measures

The Visionary Group CFO Driving Sustainable Growth Through Strategic Leadership The role of the Chief Financial Officer has evolved significantly over the past decade. Modern CFOs are no longer responsible solely for financial reporting and budget management. They are strategic partners who help shape business direction, strengthen governance, drive operational excellence, and enable organizations to navigate an increasingly complex global business environment. As companies face economic uncertainty, digital transformation, and changing regulatory requirements, finance leaders have become instrumental in building resilient, future-ready organizations. Among the executives redefining this role is Samah Langner Moustafa, Group Chief Financial Officer, whose career reflects an exceptional combination of financial expertise, operational insight, and strategic leadership. Recognized among EMEA’s Most Iconic Business Leaders to Watch in 2026, Samah has consistently demonstrated that finance can serve as a powerful driver of business transformation rather than simply a function focused on numbers. Throughout her career, Samah has viewed finance as the foundation for informed decision-making. She believes financial leadership extends far beyond balance sheets and forecasts. It is about creating systems that support people, improving governance, encouraging accountability, and ensuring that organizations can grow sustainably while adapting to changing market conditions. At the center of her leadership philosophy is a belief that successful organizations are built by empowering people through well-designed systems. Rather than relying on hierarchy or excessive control, she focuses on creating environments where employees are trusted, collaboration is encouraged, and decision-making is supported by accurate information and clear processes. This philosophy has guided every stage of her professional journey. A Career Built on Learning and Growth Samah began her career in accounting and financial management, where she developed a strong technical foundation rooted in discipline, analytical thinking, and financial integrity. While mastering the technical aspects of finance, she quickly realized that financial reports represented much more than historical results. They revealed an organization’s strengths, weaknesses, opportunities, and future potential. Determined to broaden her expertise, she expanded her experience beyond traditional finance into operations, governance, compliance, business planning, and executive leadership. This multidisciplinary approach allowed her to understand how every department contributes to organizational success and reinforced her belief that finance should work alongside every business function instead of operating independently. As her responsibilities grew, so did her influence. She moved from managing financial performance to shaping strategic direction, helping executive leadership teams make informed decisions that balanced growth with sound governance. Every role became an opportunity to strengthen both her technical capabilities and leadership skills, preparing her to become a transformational Group CFO. Her broad experience enables her to bridge operational realities with long-term strategy. By understanding how day-to-day activities influence financial performance, she brings a comprehensive perspective that allows organizations to align execution with business objectives. Redefining the Modern CFO Today’s CFOs play a far greater role than financial stewardship alone. They are expected to contribute directly to business strategy, digital transformation, operational efficiency, and enterprise-wide decision-making. Samah embraces this expanded responsibility. She believes finance should function as the central source of reliable information that enables confident decision-making throughout the organization. Instead of concentrating solely on budgets and compliance, she focuses on building scalable financial systems that improve governance, streamline operations, strengthen accountability, and support sustainable performance. For Samah, every financial process should create measurable business value. Reporting should provide meaningful insights rather than simply documenting historical results, and every investment should support long-term strategic goals. By integrating finance with business strategy, she ensures leadership teams have the information needed to respond quickly and confidently to changing business conditions. She also believes financial knowledge should be shared across the organization. When operational leaders understand the financial impact of their decisions, organizations become more disciplined, collaborative, and focused on creating sustainable value. Building Organizations Through Systems One of Samah’s defining leadership principles is that exceptional organizations are built through effective systems rather than excessive supervision. Rather than directing every decision personally, she creates clear structures that enable teams to perform consistently and confidently. Whether developing financial planning processes, governance frameworks, compliance systems, or performance measurement tools, her focus remains on clarity, accountability, and continuous improvement. When organizations establish transparent processes and well-defined expectations, employees gain the confidence to take ownership of their responsibilities and collaborate more effectively across departments. For Samah, leadership is measured not by how many decisions a leader makes, but by how successfully an organization performs even in the leader’s absence. Strong systems create resilience, reduce uncertainty, and allow businesses to scale without compromising financial discipline. Her approach has enabled organizations to manage growth while maintaining operational excellence. By replacing micromanagement with structured processes, she creates environments where innovation and accountability thrive together. Leading with Integrity Integrity is the cornerstone of Samah’s leadership philosophy. She believes trust is earned through transparency, accountability, consistency, and ethical decision-making rather than financial performance alone. These values shape every organization she serves. Transparency builds confidence among employees, investors, and stakeholders. Accountability encourages individuals to take ownership of their responsibilities. Innovation drives continuous improvement by challenging outdated practices. Respect strengthens collaboration and promotes a culture where people feel valued. Rather than treating corporate values as statements displayed on office walls, Samah believes they must guide everyday decisions, from financial planning and governance to talent development and investment strategy. She also recognizes that ethical leadership strengthens corporate reputation. In today’s highly regulated business environment, governance is more than a compliance requirement it reflects an organization’s integrity and long-term credibility. Building High-Performance Cultures Financial success alone is never enough to sustain long-term growth. Samah believes organizations thrive when strong financial discipline is supported by an engaged workforce and a collaborative culture. She emphasizes open communication, ensuring employees understand organizational objectives and how their contributions support broader business goals. Clear expectations create stronger engagement, greater accountability, and improved performance. She also believes in balancing global governance with local empowerment. As organizations expand across different markets, leaders should have the flexibility to respond to regional challenges while remaining aligned with the company’s overall strategy and governance standards. By encouraging

Mira Khleif: Designing Connection Through Playful Parenting Redefining everyday family life with intention, empathy, and meaningful tools In today’s fast-paced world, parenting often feels like a constant balancing act. Between managing routines, navigating emotions, and staying present, many parents find themselves searching for approaches that are not only effective but also sustainable in real life. While advice is everywhere, practical solutions that truly fit into daily family life remain limited. This is where Mira Khleif, Founder of MKandM My Kids and Me, is creating a meaningful shift. Mira’s work stands at the intersection of design, emotional intelligence, and modern parenting. Her approach is not rooted in perfection or rigid systems, but in understanding the real experiences of families. Through MKandM, she is redefining how parents and children connect, learn, and grow together by transforming everyday moments into opportunities for engagement, structure, and emotional awareness. From Designing Spaces to Designing Everyday Life Mira’s professional journey began in architecture and design, where she developed a strong foundation in intentional thinking. Architecture is not simply about buildings. It is about how people move through spaces, how environments influence behavior, and how design can shape experience. This perspective stayed with her as she progressed in her career, working across projects that required both creativity and precision. However, one of the most transformative shifts in her life came with motherhood. Becoming a parent changed not only her priorities but also the way she observed the world around her. Instead of focusing solely on physical environments, she began to notice the invisible spaces within family life. These included routines, transitions, emotional dynamics, and the subtle ways children respond to their surroundings. Like many parents, she experienced the challenges that come with raising young children. There were moments of resistance to routines, emotional overwhelm, and disconnection that felt difficult to navigate. During this time, she realized something significant. There was a gap between what parenting theories suggest and what actually works in everyday life, especially during busy and demanding days. This realization did not lead to an immediate pivot, but rather a gradual evolution. Mira began to apply her design mindset to parenting itself. Instead of designing physical spaces, she started designing experiences. Experiences that could support connection, create structure, and encourage emotional understanding within the home. This marked the beginning of MKandM. A Brand Built on Real Experiences MKandM did not start as a business idea in the traditional sense. It began as a personal need. Mira was looking for tools that could help her children feel more secure, more involved, and more connected in their daily routines. She wanted solutions that were simple enough to use consistently and engaging enough for children to respond to positively. Through trial and error, she created small tools and activities for her own family. These were not perfect solutions, but they were practical and grounded in real moments. Over time, these ideas evolved into something larger. What makes MKandM unique is that it is deeply rooted in lived experience. Every product, activity, and concept comes from situations that parents genuinely face. This authenticity is what allows the brand to resonate with families. It does not present an idealized version of parenting. Instead, it acknowledges the challenges while offering realistic ways to navigate them. At its core, MKandM is built on a simple but powerful belief. Children do not need perfect parents. They need parents who are present, engaged, and willing to connect. Bridging the Gap Between Structure and Play One of the key insights Mira identified early on was the divide between structure and creativity in parenting and early education tools. Many existing approaches tend to lean heavily in one direction. Some emphasize strict routines and discipline, which can feel overwhelming or difficult to maintain. Others focus on free play and creativity, which, while valuable, often lack the guidance needed for daily routines. This gap created an opportunity. MKandM bridges structure and play by combining the two in a way that feels natural. Instead of separating learning from daily life, it integrates both into everyday moments. Routines become interactive. Learning becomes engaging. Children are not simply instructed. They are involved. This approach shifts the dynamic within the home. It moves away from control and toward collaboration. Children begin to understand the purpose behind routines rather than simply following instructions. As a result, they develop confidence, independence, and a sense of ownership over their actions. This balance between structure and creativity is one of the defining elements of MKandM’s philosophy. The Importance of Play and Emotional Intelligence Mira strongly believes that the skills children need today extend far beyond academic knowledge. While education remains important, the ability to navigate emotions, build relationships, and adapt to change has become equally critical. Play plays a central role in this development. It is not just a form of entertainment. It is a fundamental way in which children learn about the world. Through play, they explore ideas, test boundaries, solve problems, and process their experiences. Emotional intelligence is another key component. It allows children to understand their own feelings and recognize the emotions of others. It helps them manage challenges, communicate effectively, and build meaningful relationships. In a rapidly changing world, these skills are essential. Creativity, empathy, resilience, and adaptability are not easily taught through traditional methods. They are developed through experience, interaction, and reflection. MKandM is designed to support this process. By creating tools that encourage both play and emotional awareness, the brand helps children build these skills in a natural and engaging way. Addressing Screen Time Through Engagement One of the most common challenges faced by modern parents is managing screen time. Digital devices are deeply integrated into daily life, and children are naturally drawn to them because they are stimulating and easily accessible. Mira approaches this challenge from a different perspective. Instead of focusing solely on limiting screen time, she emphasizes the importance of offering meaningful alternatives. Children are more likely to move away from screens when they are engaged

Andiswa Zanele Msi: Leading the Future of Higher Education Through Digital Transformation, Purpose, and People-Centered Leadership For Andiswa Zanele Msi, leadership is not defined by titles or positions, but by the ability to create meaningful impact at the intersection of people, systems, and vision. As the Campus Chief Director at North-West University’s Vanderbijlpark Campus, she stands as a dynamic force shaping the future of higher education through strategic leadership, digital transformation, and an unwavering commitment to student empowerment. Her journey is one of intentional growth, resilience, and purpose. It reflects a leader who has steadily evolved through roles that demanded both technical expertise and human understanding, ultimately positioning her as a transformative figure in academia and beyond. A Journey Built on Strategy, Systems, and Purpose Andiswa’s professional journey is a reflection of deliberate progression into integrated leadership. With a strong foundation in project management, operations, governance, and digital transformation, she has consistently operated at the intersection of institutional strategy and service delivery. Her earlier roles required her to navigate complex systems while ensuring alignment with broader organizational goals. This experience not only strengthened her operational expertise but also deepened her understanding of how institutions function as interconnected ecosystems. A defining phase of her career came during her tenure as Director of IT Academic Systems. In this role, she led initiatives that enhanced digital alignment within the academic environment, supporting teaching, learning, and research through robust technological frameworks. Her work extended beyond implementation to include governance, risk management, and cybersecurity awareness, all critical components in today’s digital landscape. These experiences laid the groundwork for her current role, equipping her with the ability to lead at a strategic level while maintaining a clear focus on operational excellence and institutional resilience. Stepping into Integrated Campus Leadership Her appointment as Campus Chief Director at the Vanderbijlpark Campus represents a significant milestone in her career. In this role, she oversees a wide range of functions, including student life, residences, facilities, protection services, and information technology, ensuring that all elements work cohesively to support the academic mission. At the heart of her leadership is the belief that universities must create environments where students can thrive both academically and personally. This requires more than efficient operations; it demands a holistic approach that integrates support services with academic objectives. A key priority for Andiswa is fostering alignment across all campus functions. By breaking down silos and promoting collaboration, she ensures that every aspect of the campus experience contributes to student success. This integrated approach not only enhances efficiency but also creates a seamless and supportive environment for both students and staff. Driving a Unified Vision for Institutional Excellence Central to her leadership is the institutional vision of “One NWU,” which emphasizes unity across the university’s three campuses. This vision is about more than consistency; it represents a commitment to shared values, standards, and strategic direction. While each campus has its unique context, Andiswa recognizes the importance of maintaining coherence across the institution. Her role involves ensuring that policies, processes, and service delivery standards are aligned, creating a unified experience for students regardless of location. This focus on integration extends to her broader priorities, which include enhancing the student experience, strengthening governance, and advancing digital enablement. Through these efforts, she is contributing to the development of a future ready institution that is both cohesive and adaptive. The Role of Digital Transformation in Modern Education Andiswa’s background in digital transformation has significantly influenced her leadership approach. She views technology not as an isolated function but as a strategic enabler of institutional success. During her time as Director of IT Academic Systems, she oversaw critical platforms such as learning management systems and research support tools. She also played a key role in promoting cybersecurity awareness, ensuring that both staff and students were equipped to navigate digital environments safely. This experience has shaped her perspective on the role of technology in higher education. She believes that digital transformation must be purpose driven, aligning with institutional goals while addressing the needs of students and staff. In today’s rapidly evolving digital landscape, universities must embrace innovation while maintaining strong governance frameworks. For Andiswa, this means balancing technological advancement with ethical considerations, data security, and long term sustainability. Preparing Institutions and Students for a Digital Future As higher education continues to evolve, the importance of digital innovation and cybersecurity cannot be overstated. Andiswa emphasizes that these elements are no longer optional but essential for institutional resilience and student success. At North-West University, efforts are focused on strengthening digital infrastructure, promoting awareness, and ensuring that governance frameworks support both innovation and compliance. This approach reflects a commitment to responsible digital transformation. Equally important is preparing students for the future. Beyond academic knowledge, they must develop digital literacy, critical thinking, and the ability to navigate complex technological environments. By integrating these elements into the student experience, the university is equipping graduates with the skills needed to thrive in a rapidly changing world. Extending Influence Beyond the Institution In addition to her leadership role, Andiswa is an author, global speaker, and advisory board member. These roles allow her to contribute to broader conversations حول education, leadership, and digital transformation. Through her work, she shares insights on topics such as student experience, artificial intelligence, and the future of higher education. Her involvement in executive education programmes further enables her to engage with professionals and leaders, helping them build digital capabilities and navigate change. These external engagements complement her institutional responsibilities by keeping her connected to global trends and emerging ideas. They also provide a platform for her to influence thought leadership and contribute to the advancement of the sector. Empowering the Next Generation of Leaders Mentorship and leadership development are central to Andiswa’s philosophy. She believes that universities have a responsibility to go beyond academic instruction and actively shape future leaders. At the campus level, this involves creating opportunities for students to develop leadership skills through structured programmes and initiatives. Student governance structures, such as the Student Campus

Redefining Modern Nourishment Through Ancestral Wisdom and Purpose Driven Innovation Hadil Alkhatib, entrepreneurship was never simply about building businesses. It was about answering a deeply personal calling. What began as a structured and successful career in the energy sector gradually transformed into a mission to redefine how people experience food, health, and everyday well being. Today, as the visionary behind The Broth Lab, The Roost Rotisserie, and Catcha Matcha, she is not only shaping brands but influencing a broader shift toward intentional living and functional nourishment. Her journey reflects a powerful intersection of personal transformation, cultural wisdom, and modern innovation. It is a story that moves beyond conventional entrepreneurship and into the realm of purpose driven impact. A Foundation Built on Discipline and Strategy Hadil’s early professional life was rooted in the energy sector, an industry known for its complexity, precision, and demand for strategic execution. During these formative years, she developed a strong foundation in discipline, operational excellence, and analytical thinking. The corporate environment sharpened her ability to manage systems, make data driven decisions, and navigate high pressure situations. While this experience equipped her with essential business skills, it also exposed a gap between professional success and personal fulfillment. Beneath the surface, there was a growing awareness that her true purpose lay elsewhere. That realization, however, did not emerge from the boardroom. It came during one of the most transformative periods of her life. A Personal Turning Point That Changed Everything The defining moment in Hadil’s journey came after childbirth, when she faced significant postpartum health challenges. Physically and emotionally drained, she found herself searching for solutions that extended beyond conventional medicine. This period marked a profound shift, not only in her health but in her entire perspective on life. It was during this time that she discovered the power of ancestral superfoods. Through slow simmered bone broth, nutrient dense meals, and natural remedies rooted in tradition, she began to restore her energy, balance, and overall well being. The results were not just physical but deeply empowering. She realized that food, when approached with intention and knowledge, could serve as a form of medicine. This understanding became the foundation of her future ventures. What started as a personal healing journey soon evolved into a broader mission to share this knowledge with others. From Personal Healing to Purpose Driven Entrepreneurship Inspired by her transformation, Hadil made a bold decision to transition from the corporate world into entrepreneurship. Her vision was clear. She wanted to create brands that would make functional, healing foods accessible, enjoyable, and relevant to modern lifestyles. This vision was rooted in a simple yet powerful belief that wellness should not be complicated or exclusive. It should be integrated into everyday life in a way that feels natural, sustainable, and fulfilling. Her entrepreneurial journey was not driven by trends but by authenticity. Each concept she developed was deeply connected to her personal experiences and guided by a commitment to quality, transparency, and impact. Building a Portfolio of Purpose Led Brands Hadil’s ventures are not standalone businesses but interconnected expressions of a unified philosophy. Each brand represents a different dimension of nourishment, collectively forming an ecosystem that supports holistic well being. The Broth Lab focuses on gut health and recovery through slow cooked, nutrient rich bone broths. The Roost Rotisserie redefines comfort food by prioritizing ethical sourcing and clean ingredients. Catcha Matcha introduces ceremonial grade matcha as a daily ritual for sustained energy and mental clarity. Together, these brands reflect a comprehensive approach to wellness. They demonstrate that nourishment can be functional, convenient, and deeply enjoyable at the same time. The Broth Lab and the Revival of an Ancient Superfood At the center of Hadil’s portfolio is The Broth Lab, a concept that has played a significant role in elevating bone broth from a traditional staple to a modern functional superfood. Bone broth has been used for centuries across cultures for its healing properties. However, its traditional preparation requires time, patience, and access to high quality ingredients, making it difficult to incorporate into fast paced lifestyles. Recognizing this challenge, Hadil set out to create a solution that preserves authenticity while offering convenience. The Broth Lab was designed to bridge this gap by delivering slow cooked broths that maintain their nutritional integrity while being accessible to modern consumers. The brand places strong emphasis on ethical sourcing, long extraction processes, and transparency. This commitment ensures that the final product delivers genuine health benefits rather than diluted alternatives often found in the market. Over time, The Broth Lab has expanded beyond retail into clinics and healthcare settings, reflecting a growing recognition of the role nutrition plays in recovery and preventative care. Expanding the Vision Through Culinary Innovation While The Broth Lab focuses on functional nourishment, The Roost Rotisserie and Catcha Matcha extend Hadil’s vision into everyday experiences. The Roost Rotisserie reimagines familiar comfort foods by elevating ingredient quality and sourcing practices. By using hormone free, antibiotic free poultry and ethically sourced meats, the brand creates meals that are both satisfying and nourishing. It reconnects consumers with the origins of their food while maintaining the flavors and experiences they love. Catcha Matcha, on the other hand, introduces a different dimension of wellness. It celebrates matcha as an ancestral superfood that offers sustained energy, mental clarity, and a rich profile of antioxidants. Unlike conventional stimulants, matcha provides a balanced and calming effect, making it an ideal choice for modern lifestyles. These ventures demonstrate that wellness does not require sacrifice. Instead, it can enhance everyday experiences through thoughtful choices and intentional design. Leadership Defined by Values At the core of Hadil’s success is her leadership philosophy, which is grounded in integrity, curiosity, and joy. These values influence every aspect of her work, from product development to team culture. Integrity ensures that all decisions align with ethical and transparent practices. Curiosity drives continuous learning and innovation, encouraging exploration of new ideas and opportunities. Joy shapes the way teams collaborate, creating an environment that is both

Transforming UK Real Estate and Community Impact Facebook Youtube Instagram Linkedin In an industry where success is often measured only by financial performance, Bal Heer has built a career defined by something far more meaningful: community impact, responsible leadership, and long-term value creation. As the CEO and Founder of Regional Homes Ltd and the Local Hero Awards, she has established herself as a visionary leader dedicated not only to developing properties but also to empowering communities and recognizing individuals who create positive social change. Bal Heer’s journey in real estate reflects determination, resilience, and a strong sense of purpose. Over the years, she has worked tirelessly to build projects that provide quality housing while also contributing to the social and economic growth of communities across the United Kingdom. Building a Vision in Real Estate Real estate development plays a critical role in shaping cities and communities. Through Regional Homes Ltd, Bal Heer has focused on creating high-quality housing developments that combine modern design, sustainability, and community-focused planning. Her approach to property development goes beyond construction. She believes that successful developments must support the broader needs of communities, including accessibility, infrastructure, and long-term sustainability. Under her leadership, Regional Homes has gained recognition for its commitment to responsible development and its ability to deliver projects that enhance local environments. Leadership Rooted in Responsibility Bal Heer’s leadership philosophy centers on responsibility, integrity, and service. She believes that business leaders have a duty not only to their organizations but also to the communities they serve. This mindset has shaped the culture of her organization and influenced the way projects are planned and delivered. By prioritizing transparency, collaboration, and ethical practices, she has built strong relationships with partners, stakeholders, and local communities. Her ability to balance business success with social responsibility has made her a respected figure within the real estate sector. Recognizing Community Heroes In addition to her work in real estate, Bal Heer is also the founder of the Local Hero Awards, an initiative that celebrates individuals who make extraordinary contributions to their communities. The awards recognize volunteers, educators, healthcare workers, entrepreneurs, and everyday citizens who dedicate their time and energy to improving the lives of others. Through this platform, Bal Heer has created an opportunity to highlight inspiring stories and encourage a culture of appreciation and community support. The Local Hero Awards reflect her belief that leadership is not limited to boardrooms or corporate environments. True leadership can be found in individuals who work quietly behind the scenes to uplift others. Empowering Communities Through Development Bal Heer’s projects often focus on delivering housing solutions that meet the needs of growing populations. With urban areas expanding rapidly, the demand for well-planned residential communities continues to increase. Her work emphasizes developments that are not only visually appealing but also functional and sustainable. By integrating green spaces, efficient infrastructure, and modern living environments, her projects aim to improve quality of life for residents. This commitment to thoughtful development has allowed her to contribute to the transformation of local neighborhoods while supporting economic growth. A Champion for Women in Leadership Bal Heer’s success also highlights the growing role of women in industries traditionally dominated by men, such as construction and real estate development. Through her leadership and achievements, she has become a role model for aspiring female entrepreneurs and professionals in the sector. She actively encourages women to pursue leadership roles, embrace their ambitions, and contribute to shaping the future of the industry. Her journey demonstrates that determination, vision, and perseverance can break barriers and open new opportunities. Driving Positive Change For Bal Heer, success is measured not only by business growth but also by the positive impact created through her work. Whether developing housing projects or recognizing community champions, she remains focused on creating lasting value. Her initiatives show that businesses can thrive while also supporting social progress and community empowerment. Looking Toward the Future As the real estate sector continues to evolve, leaders like Bal Heer will play a vital role in shaping how communities develop and grow. With her strong commitment to ethical leadership, sustainable development, and community recognition, she continues to inspire both industry professionals and community members alike. Bal Heer’s journey serves as a powerful reminder that leadership is most impactful when it combines vision with compassion and success with service. Local Hero Awards Facebook Instagram Youtube Wordpress Regional Homes Ltd Facebook Instagram Linkedin Wordpress